Facebook?s Fischer And Lessin Say User Experience And Advertising Are Sides Of The Same Coin

Do Facebook's efforts to make money come at the cost of the user experience? Company executives David Fischer (vice president of marketing and business partnerships) and Sam Lessin (who heads the Identity Product Group) said today that they don't see it that way. Instead, Fischer argued that the Facebook team thinks about user experience and advertising as "either side of the same coin."

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